Innovating the Future of Marketing Education

This interactive forum, hosted by the Academy of Marketing Education Committee and supported by the Worshipful Company of Marketors, brings together educators who are reshaping the field through research-driven innovation, fresh pedagogical approaches, and real-world applications. Expect thought-provoking discussions, case studies of impactful teaching practices, and insights into the latest trends in marketing education.

The day will feature:

• A keynote by Professor Eleri Rosier (Professor of Marketing and Strategy at Cardiff Business School, Regional Dean for India at Cardiff University, Director of Postgraduate Recruitment and Admissions for Cardiff Business School and Chair of the Coleg Cymraeg Cenedlaethol Business Panel)
• Teaching innovation and technology showcase by the Teaching and Learning Enhancement team at Warwick Business School
• Engaging presentations showcasing innovative teaching methods
• Interactive discussions on key challenges and opportunities in marketing education, specifically the impact of marketing education
• Opportunities to connect with leading educators and exchange ideas on future-ready teaching practices

To foster an immersive and high-impact experience, thought leaders will be invited to participate in person based on accepted submissions. Additional participants will have the opportunity to engage with the event online, ensuring wider access to the discussions and insights shaping the future of marketing education.

Call for Submissions

We invite submissions showcasing innovative teaching artefacts, practices, or approaches in marketing education. This could include (but is not limited to):

• Innovative assessment approaches
• Novel teaching resources or materials
• Technology-enhanced learning activities
• Student engagement strategies
• Curriculum design innovations
• Creative pedagogical approaches

Format: Interactive showcase-style presentations where attendees can engage with your artefact and discuss your approach.

Submission Deadline: 2nd March 2025 Notification of Outcome: 9th March 2025

Submit Your Proposal
Please complete the online form providing a maximum 100-word abstract describing your teaching innovation, along with details about what you will be showcasing.
https://forms.gle/dGT5YxY8yJnRQPAx5

Date: 17th April 2026, 10:00-16:00
Venue: Warwick Business School, The University of Warwick, Coventry, CV4 7AL
Included: Refreshments and Lunch
Fee: £30 – Registration information will be sent to successful applicants.

For any queries, please contact Professor Laura Chamberlain

We look forward to welcoming you to an inspiring day of learning and collaboration!