The Call for Papers will be released in the Autumn.

We welcome the submission of Competitive Short Papers which focus on all areas of marketing, including conceptual and empirical papers that develop marketing theory, methodological papers and pedagogic papers. Papers are submitted for in-person Oral Presentation in our themed tracks, which offer the opportunity to come together with likeminded colleagues to share research, set future agendas and make connections.

There will be a separate Call for Papers for the Doctoral Colloquium.