Marketing Education SIG

SIG Chair

Lucy Gill-Simmen, Royal Holloway, University of London

SIG Deputy Chair

Chahna Gonsalves, King’s College Business School

Marketing Education SIG Webinar

Frontiers: AI and Marketing Education

A great opportunity for Marketing and other educators to hear from AI experts in the field.

Theme: Frontiers: AI and Marketing Education Webinar
Hosted by: Marketing Education SIG
When: Wednesday 20th March, 4-6pm GMT
Where: Online via Zoom
Register: Please Register Online

Aims

The aim of this SIG is to promote and share good practice in marketing education. Our objectives are:

to provide opportunities for marketing educators to discuss and advance good practice;
to encourage the exchange and dissemination of current developments in the area;
to support researcher in the pedagogical development of marketing education;
to support the development of marketing education networks and collaboration between individuals / institutions in the UK and globally;
to promote the publication of marketing pedagogy research papers;
to promote dialogue between practitioners and marketing educators;
to contribute to the marketing education track at the annual conference of the AM.
to organise seminars / workshops on particular aspects of marketing education.

Your Involvement

Members of the Academy of Marketing and non-member individuals are invited and welcome to participate in SIG activities. If you would like to join this SIG, please join our Linkedin group: Academy of Marketing – SIG Marketing Education.

You can also email the SIG Chair: Dr. Lucy Gill-Simmen

Please see the pages of the Education Sub-Committee of the Academy for information about Education related issues, and for AM awards: Teaching Research & Development Grants and Teaching Excellence Awards